Content is a vital competitive advantage, but it’s rarely treated as such.
In this LTDX 2021 session, Xyleme COO Leslie Farinella explores how optimizing content creation and delivery processes can empower your organization and enable you to scale your content for growth without creating a maintenance burden for your content teams.
In this webinar, you will learn ow to meet market ad business drivers, optimize content creation — from hand-crafted to mass customization, personalization by role, region, and product and how to truly treat your content as a competitive advantage to upskill/reskill, onboard, support customers and apply content in the flow of work.
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