Boulder, CO; Oct 20, 2011  Xyleme Inc., the leading provider of 100% XML, open and standards-based learning content management solutions, will host a free webinar on October 25th with Mary Laplante, Vice President and Lead Analyst with Outsell, on how organizations can move from project mentality to content strategy when it comes to mobile. All registered attendees will receive a free copy of Outsell’s latest white paper: Smart Strategies for Mobile Learning Content Development.

Analysts estimate that by 2014 80% of businesses will support a workforce using tablets. New-generation learning requires that organizations get their learning content and associated processes and practices up to speed. In order for that to happen, managers need to understand that a content strategy, rather than a project mentality, is the only way to take full advantage of the business performance benefits and productivity gains that are possible with mobile learning.

During the webcast attendees will learn about current trends and best practices for developing on the iPad and other emerging tablets. Based on ongoing research, Mary Laplante will present strategies for:

“Without content, a tablet or smartphone is simply a portable communication device,” states Mary Laplante. “Many organizations find themselves with a significant gap between their existing processes and the demands of today’s learners and knowledge workers. Tablets make the gap more obvious because of the ways those devices are used and their content delivery capabilities. It’s becoming critical to close the gap or risk being left behind.”

Mary Laplante and Xyleme’s Mark Hellinger will present the Strategies for Publishing Learning to the iPad: What You Need to Know webinar on Tuesday, October 25th, 2011 12:00PM – 1:00PM MDT.

For more information and to register, visit:

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