Free eBook by Brandon Hall Group & Xyleme: Content Personalization at Scale

Download the free eBook by Brandon Hall Group and Xyleme, “Content Personalization at Scale: Why Content Strategy and Technology are Critical to Success.”

For years, organizations researched, explored and discussed transforming content to a more learner-centric, multi-modal, personalized environment. But the actual transition has been arduously slow.

Although the workforce has grown increasingly mobile, remote and dispersed, most learning organizations continue to focus on in-person, instructor-led training. Of course, 2020 and the onset of a global pandemic upended everyone’s perception of “business as usual” and kicked all of these trends into overdrive.

Learners expect the technology and content associated with learning to behave the way technology and information behave in their everyday lives. They want personalization, context and relevance, and they want it immediately. 

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